Introduction

Laundry has significant environmental impact: water usage, energy consumption, and chemical runoff. Small changes can make a big difference – and often save money too.

The Environmental Impact

• Water: Average household uses 50+ liters per wash
• Energy: 90% of washing machine energy heats water
• Chemicals: Detergents contain phosphates and surfactants
• Microplastics: Synthetic fabrics release plastic particles

Cold Water: The Biggest Impact

Switching to cold water is the single most effective change:

• Reduces energy use by up to 90%
• Modern detergents work great in cold water
• Gentler on clothes (extends lifespan)
• Prevents color bleeding and shrinkage

Wash Full Loads Only

• Half loads use more than half the water and energy
• Wait until you have enough
• Combine household members’ laundry
• Use appropriate machine size

Choose Eco-Friendly Detergent

• Plant-based ingredients
• Biodegradable formulas
• Phosphate-free
• Concentrated formulas (less packaging)
• Recyclable packaging

Line Dry When Possible

• Zero energy use
• Natural disinfection from UV rays
• Fresh smell without chemicals
• Gentler on clothes
• Free bleaching for whites in sunlight

Reduce Microplastic Pollution

• Use a Guppyfriend bag or Cora Ball
• Wash synthetics less frequently
• Use cold water (releases fewer fibers)
• Choose natural fibers when buying new

Use Less Detergent

• Cuts chemical runoff
• Saves money
• Actually cleans better
• Reduces residue on clothes